Facebook is the most popular social media platform, with over 2.5 billion monthly users. It has also become a powerful tool for businesses to connect with their customers and grow their business. With just a few minutes of your time, you can create an effective Facebook business page that will help generate leads and increase your sales! Follow these steps and be on your way to creating an amazing Facebook presence in no time at all:
Create a professional profile
First things first, you should create a professional profile for your business page. The company name and profile picture are the only required fields, but you can add more information if you want to. Make sure that your profile name is clear and simple to read! You may also use up to three hashtags in the “Website” field (for example, #Twitter and #Facebook), need help with hashtags in Dubai? Read about it here. You will need to verify your email address before you can add a new business page, so make sure it’s the right one!
Add your website or blog URL on the “Contact Info” tab
Now that you have created your profile, go to the “Contact Info” tab. Here is where you should add your website or blog URL, so your visitors can easily find you and learn more about your company. Facebook will automatically populate all of the social media websites that you have added to your profile, but if you want to change this information, just go back to the “Profile” tab and edit it there!
Add a cover photo
Now that you’ve added your web address, it’s time to add a cover photo. Make sure that the image is clear and striking! A great place to find high-quality images for free is through Unsplash, which offers 10 new images every 10 days. You can even download them as they are released for offline use. When choosing a photo for your cover, make sure to use your strongest keywords!
Add some engaging text
It’s time to write some engaging text that will attract users and inform them about what you do. Remember, first impressions count so tell the reader everything they need to know right away! Make it short and sweet, but include descriptive language that will carry their attention. Use your keywords and make sure to include them in the first sentence so users will know right away what you are talking about!
Add a link
Don’t forget to add a link in the About section! You can use this field to connect with your website or even social media profiles. Don’t forget to include your company name in the link description as well!
Add some compelling images
Make sure you have great pictures of your products and services. Good keywords are important, but so is good photography – which is why Unsplash can be a Godsend for business owners looking to get started with Facebook marketing. For every 10 days they add 10 completely free high quality images to download.
Add a video and a location
Adding a video is another great way to really stand out – after all, Facebook videos now have more views than YouTube ones! Make your video catchy, fun or informative – whatever works for you – and post it on your page. Some users may not have time to read text but can watch a video or look at photos.
Promote your page!
The most important thing is that you promote your page so other people will see it as well and follow the steps above to like it, comment on it and share it with their friends! Post on Twitter, Facebook, Google+ and your blog, linking back to your page, so others will know about it as well.
Keep in touch by posting regularly
Now that you have a Facebook business page built up with great content, remember to keep in touch! Posting regularly is one of the best ways to grow your following, increase traffic on your website and promote your business. Use hashtags to make it easier for people searching on Facebook to find you! Also, you should check out other business pages in your niche and engage with them by liking their posts or leaving comments.
In this article we’ve covered how to create a Facebook business page. We hope you found it helpful and that the information will help your company grow! Remember, first impressions count so make sure to include descriptive language in the “About” section of your profile as well as some high-quality images or videos. It is also important not just to post on social media but interact with other pages in your niche by liking their posts or leaving comments. If you have any questions about what was discussed here please contact us for more information – our team would be happy to answer them!